![Puma to drop sponsorship of Israel's national soccer team next year, decision 'unrelated' to BDS movement Puma to drop sponsorship of Israel's national soccer team next year, decision 'unrelated' to BDS movement](https://a57.foxnews.com/static.foxbusiness.com/foxbusiness.com/content/uploads/2023/12/0/0/puma-logo-1.jpg?ve=1&tl=1)
Puma to drop sponsorship of Israel's national soccer team next year, decision 'unrelated' to BDS movement
O'Neills Sportswear remains silent on claims anti-Israel activists have forced removal of Puma products
Puma, a German sports brand, will end its kit sponsorship deal with Israel's national soccer team when its contract expires next year. | Instagram
![Israel, Puma and a row over who cancelled sponsorship deal first amid boycott calls – explained - The Athletic Israel, Puma and a row over who cancelled sponsorship deal first amid boycott calls – explained - The Athletic](https://cdn.theathletic.com/app/uploads/2023/12/13101423/GettyImages-1235348050-scaled.jpg)